Kolkata, 14th October, 2020: Arjho’s Creation, a signature boutique, launched today at Jessore Road to deal with a varied collection of Sarees both conventional and contemporary in nature. The taste of Sarees are spanning from Ajrakh to Baagh Print, Jamdani to Tussar , Kantha Stitch to Handloom. Starting from the Indus Valley Civilization to Gupta Period and the household name of Bengali sarees’ derivation from Persia; all would be the part of trivia that would make people a proud bearer of the legacy.
Arjho’s Creation is not target specific to only sell Sarees but also to apprise our valued client about the rich historic tale behind each saree they purchase and drape. Concept of Arjho’s Creation was conceived with a broader thought of giving something back to the society. The boutique is dedicated to those persons who have been tirelessly working to uphold the cultural heritage of the Nation. It is an attempt on our part to blend the art from East to West and North to South and create a fusion which will complement each other.
Apart from Sarees, Arjho’s Creation would also bring about the aesthetic art of Bengal in form of Handicrafts and eco friendly Home Décor crafted out of paper pulp and natural colours. It also deals with custom made jewellery as per the requirement and designs sorted by the valued clients.
“Launch of brand Arjho’s Creation is just the beginning and we aim to go beyond horizon. As we believe, ‘There is no finish line. There are only mile markers’. We also consider commitment as an act, and just not a word. We intend to promote the art which is a rich part of our cultural legacy. Profit is just a “Noun” for us. We are committed to the hardships of numerous artisans and weavers,” said by Chaitali Sengupta, Founder, Arjho’s Creation.
The price range for the masses would be kept much affordable, starting between Rs.900 to Rs. 15000. Customized design of sarees would also be available as per the demand of the client.